Everyone is trying hard to make an impact on the internet for their business. Marketers are facing challenges of content engagement. Adding a voice to the website is a new strategy.
According to human nature, we prefer audio over reading the text. Reading is quite boring for us but, listening is fun. Keeping this in mind we can start using text to speech converter for product promotion.
This blog will guide you, why you should choose text to speech converter for product promotion. If you are thinking about a language barrier for the international market, then you must explore the Speaktoo tool. That uses over 120 languages and 660 different voices.
You can also check with the following tools.
1) Google Cloud Text-to-Speech tool can convert text into speech in over 220+ supported voices and in across 40+ languages.
2) Amazon Web Services (or AWS) is also leveraging the TTS technology with the launch of the Amazon Polly cloud service in November 2018. It supports 59 different voices in over 29 languages.
Why choose Text to Speech Converter for Product Promotion?
1) User-friendly And Portable
The user can do other tasks while listening to the information of your business. That means It is more comfortable for the end-user to move while performing the tasks. Users can travel, play games or do anything. It is easier to utilize the content.
It is just a click away for the users if you add audio to your business website. Isn't it more interesting, when you can peach your product and services in a native language, without actually learning it?
2) Improves User Engagement
Using Text to Speech Converter can improve user engagement to your business website. Why won't you listen if someone else is reading for you? If you are into news or ad agencies, it is a boon for you.
You can convert the articles into audio. It can help increase user engagement by 40-50% at least resulting in increased subscribers and revenue growth for the business.
3) More Accessibility
As these tools can use many languages and voices, it helps you to serve a wider audience. There are many countries or vast areas where English is not the first language. Despite this, you can spread your content in their native language.
People who can not read or are visually impaired are also able to read about you. Many people in the world can not read the web content for some reason, they will come to know about you, by listening to you. Users from any age group can access the audio content.
4) A Competitor Advantage
As we discussed earlier, text-to-speech converters can increase engagement it is a natural tendency that users to get stuck more easily and for more time as compared to reading text.
If your competitor has had a great impression on the internet for a long time, you can implement the text-to-speech converter to beat the competition in less time. It will also decrease the bounce rate of the website.
5) Improve readership
A new generation is attracted to audible formats. It's high time to implement text-to-speech technology for your business. Because it increases readability. Audio content has been around for a long time in the digital world, It is being used in the news and publishing industry. Some of them are using audio books and podcasts.
Search engines are making updates day by day to optimize the search pages results based on voice commands.
It provides a more user-friendly mode of communicating with their customers.
6) Cost-Effective
Creating audio blogs or using voice over can be more costly. Using an online tool can convert your blog text content to audio to listen to online or convert it into an MP3 file to download.
Chat bots are now big news in the world of marketing. The biggest benefit of chat bots is that they can take the strain off your customers by answering simple questions. They will even handle more complex inquiries by directing customers to the right person. But what happens if your customer doesn't want to use a chat bot. They may want to talk to someone over the phone. If you are running an eCommerce store then you might want to offer this service. A text-to-speech converter will let you talk to your customers over the phone. Chat bots can save your employment cost.
Conclusion
You can use this text-to-speech converter to play audio files on Mac. The Mac text to speech app will convert your Mac text to speech using Google Text to Speech, Mac OS X Voice Over, Mac OS X say a command, or Mac OS X Dictation Engine. Using this Mac text to speech app you can listen to documents, e-books, or play audio files on Mac. Download Mac text to speech converter here. This can be helpful in your product promotion.
Text-to-Speech can be tested by using the free online demo page at https://speakatoo.com/
